E-commerce improves fishermen's life in Lianyungang
Video-sharing e-commerce platforms have played a significant role in improving the life of fishermen in a coastal village in east China's Jiangsu Province, as more and more local residents have harnessed the online platforms to sell their seafood.
There are more than 1,000 fishing boats in Haitou Town of Lianyungang City and the number accounts for nearly one fifth of the province's total.
Now more and more young people in Haiqi Village of the town are taking advantage of the video-sharing platforms to increase their sales.
A fisherman in the village said he used to earn less than 100,000 yuan (about 14,000 U.S. dollars) annually, but his income has surged since 2017 when he started sharing his videos of fishing and cooking seafood online. Now he has got 2.68 million fans.
"Now, I receive three to five hundred orders a day, or sometimes up to 1,000 or 2,000 orders a day. At festivals like the Double 11 [around November 11], I can even receive 3,000 to 5,000 orders a day," said the fisherman.
Another fisherman said besides sharing videos, he does at least 20 live webcasts every month to sell his seafood.
"There are usually 300 to 500 watchers online every time and my products are unit-priced at about 99 yuan (14 U.S. dollars) each," said the network anchor.
The boom of e-commerce has also boosted the development of the express delivery industry in the village.
"I have been working in the village for more than three years. In the beginning, I used to collect only two to three or a dozen parcels from every household each time. Now, this number has soared to more than 1,000 and even more than 3,000 per household at the Double 11, the peak season," said a courier.