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Guangdong: "micro-vacations" boost high-evaluation hotels and homestays
As the Mid-Autumn Festival holiday approaches, several online travel platforms have released travel forecast reports, indicating that piecing together holidays for extending travel time is a highlight of this year's Mid-Autumn travel. Many tourists are extending the 3-day statutory holiday to 4-5 days or even longer. In terms of popular destinations, short-distance tours and "micro-vacations" to surrounding cities have become the mainstream choice, with several destinations within Guangdong Province being popular picks. It is worth noting that this travel type has led to an increase in bookings for high-evaluation Hotels and Homestays.
According to Fliggy's 2024 Mid-Autumn Festival Holiday Travel Trend Indicator, as of now, domestic hotel bookings for the Mid-Autumn Festival holiday have increased by about 50% compared to the same period in 2019, with high-evaluation hotels and boutique homestays accounting for 60% of the total bookings. This trend is most pronounced in urban circles such as Jiangsu-Zhejiang-Shanghai, Guangzhou-Shenzhen-Zhuhai, Beijing-Tianjin, and Chengdu-Chongqing. On the Fliggy platform, hotel bookings in popular tourist cities within Guangdong Province, such as Shenzhen, Guangzhou, Zhuhai, Jieyang, and Shantou, have seen significant increases compared to the same period in 2019.#SplendidLingnan
中秋假期临近,多家在线旅游平台发布假期出游预测,显示拼假旅游成为今年中秋出游的一大亮点,不少游客将3天法定假期扩至4-5天甚至更长。热门目的地方面,周边城市的短途游及“微度假”成为主流选择,广东省内多个目的地成为人气之选。值得关注的是,“微度假”带动了高星级酒店及精品民宿的预订上涨。
飞猪《2024中秋假期出游风向标》显示,截至目前,中秋假期国内酒店预订量较2019年同期增长约50%,其中高星级酒店、精品民宿预订量占比达六成,江浙沪、广深珠、京津、川渝都市圈内表现最为明显。在飞猪平台,今年中秋假期,深圳、广州、珠海、揭阳、汕头等广东省内旅游热门城市的酒店预订量同比2019年均大增。
翻译:李玉凡
审校:罗洁
终审:程敏苏