A large-scale Spring Festival market opened in the Qingdao West Coast New Area (Qingdao WCNA) in Shandong recently, bursting with intangible cultural heritage displays and traders and ringing in the upcoming Spring Festival, which falls on Feb 10 this year.

People shop for New Year decorations at a Spring Festival market in the Qingdao WCNA. [Photo/IC]

Amidst the bustling array of Spring Festival cultural goods stalls, various uplifting couplets, bright red lanterns, and decorative ornaments attract people's attention at the Spring Festival market in the Qingdao WCNA. [Photo/IC]

Spring Festival cultural items such as vibrant couplets, "fu" characters, lanterns, and other celebratory products are sold at the grand Spring Festival market in the Qingdao WCNA. [Photo/IC]